A Little Training
Adds a Lot of
Gain
The facts speak for
themselves. In an ongoing sales incentive program operated for an electronics
equipment manufacturer, distributor sales reps earned one award point for each
dollar of their sales, with bonus awards offered on selected products.
To help ensure maximum
results from every sales contact, sales reps also earned award points for
successful completion of our client’s approved product and systems trainings
programs.
How much difference did
the training make?
- 57% of the participants took advantage of the training.
- They accounted for 68% of total program sales.
- Their sales averaged 62% higher than those who did not take the training.
- Training points accounted for only 6.6% of total points earned.
That’s almost a 10-to-1 return on the
investment in training awards!
- 62% higher average sales for a 6.6% increase in awards
Adding cost-effective
training elements to your incentive program will ensure your audience knows how
to reach your goals and increase your program ROI.
Motivation Excellence, Inc. provides custom performance improvement and employee engagement solutions including Solution Development and Program Design, Creative Marketing, Performance Management, Web and Print Merchandise Awards, Group Travel and Meetings / Incentives. MEI creates maximum value for our clients through researched, ROI-developed, measurably operated performance improvement solutions. Delivery of this value requires experience and expert resources in every area of performance improvement.
